People writing about Apple products are usually a lot of fun. It’s always the same deny/accept/embrace-cycles for every new product and product iteration. For example:

So the Watch so far looks unlikely to be the breakthrough device the iPhone was. Overall it certainly has potential, particularly as the new delivery medium for notifications and messages. But we’re simply not convinced the watch form factor is the solution to a problem nobody knew they had. The superb iPhone interface in a smaller device means it will wipe the floor with every other smartwatch of course, but then that was never going to be very difficult.

Oh, wait. I just replaced a few words from an article about the iPad launch.